# Teppelin Labs Image Direction

Use a consistent photographic language: monochrome or near-monochrome, hard flash or directional studio light, visible digital texture, black and off-white environments, and one controlled Teppelin orange element. Avoid generic stock-office scenes, handshakes, neon cyberpunk, floating UI screens, and obvious humanoid robots.

## 1. Homepage Hero: Distributed Builders

**Placement:** Replace or sit behind the orange hero circle on the homepage. Wide 16:9 crop with important content kept away from the left-side headline.

**Prompt:**

> Editorial photograph of a distributed digital builder collective, four diverse young adult technologists working independently across modular desks in a dark architectural studio, laptops, circuit prototypes, sketchbooks and small 3D printed objects visible, candid concentration rather than posing, dramatic high-contrast black and white photography, one saturated vermilion-orange translucent acrylic panel crossing the composition, precise Swiss modernist art direction, subtle halftone grain, premium technology magazine, wide landscape composition, no logos, no text, no cyberpunk neon, no corporate office stock photography

## 2. Collective Page: Discord Community Energy

**Placement:** Discord section, portrait 4:5 or square crop.

**Prompt:**

> Abstract editorial visualization of an online creative technology community, many small workspaces and technical artifacts connected through a geometric communication network, screens showing code, 3D forms, motion studies and diagrams without readable text, strict black, off-white, graphite and vivid vermilion-orange palette only, real photographic textures combined with crisp Swiss grid geometry, intelligent and precise, highly detailed, contemporary design publication, no people, no logos, no fake chat UI, no floating holograms, no blue, no purple

## 3. Lab Page: Experimental Technology Macro

**Placement:** First lab feature or full-width transition image. Wide 3:2 crop.

**Prompt:**

> Extreme macro editorial photograph of experimental computing hardware and tactile prototypes on a workbench, exposed circuit traces, machined aluminum, translucent resin, optical glass and braided cables, evidence of active making, stark directional lighting, monochrome with a single vermilion-orange component, deep blacks, clean negative space, Swiss industrial design photography, subtle print grain, realistic materials, no brand names, no text, no neon cyberpunk

## 4. Membership Page: Builder Artifact Series

**Placement:** A future member-story or process section. Generate 4 images with the same setup, portrait 4:5.

**Prompt:**

> Editorial still life of a digital builder's active workspace with no person visible, each image centered on one different artifact of craft such as an interface prototype, circuit experiment, 3D form, annotated sketchbook, motion study, or custom tool, dark graphite work surface, hard side lighting and subtle flash, monochrome photography with one vermilion-orange object, generous negative space for editorial layout, authentic technical process, premium independent magazine, no people, no body parts, no visible brand logos, no readable text, no blue, no purple

## Export Notes

- Generate at the largest available size.
- Export website versions as WebP at roughly 1600-2200 px on the long edge.
- Keep each file below approximately 500 KB where visual quality allows.
- Suggested names: `hero-builders.webp`, `discord-collective.webp`, `lab-hardware.webp`, `artifact-01.webp` through `artifact-04.webp`.
